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Marketing Manager

Closing Date: 20/07/19

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Commercial

Marketing Manager

Closing Date: 20/07/19
Salary: Competitive

Positive can do attitude

Good communicator

Highly organised

Apply Now

SbN Staff Benefits

Staff rate for overnight B&B stays

10% off food and beverages

Discounted gym membership

Free meals on shift

Free parking

Driving Growth Through Creativity and Innovation

The Stoke by Nayland Hotel, Golf and Spa is looking for a Marketing Manager to join the Commercial Team at its award-winning resort. We are without a doubt a fast-developing family run resort with further plans set to continue our rapid expansion through 2019/2020.

We are looking for someone that is committed to gaining a competitive edge over market leaders and is experienced in the world of marketing. The successful candidate will be a driven individual who has a true passion for supporting the strategic development within the accommodation, meeting & events hospitality sector. This is the ideal role for someone who is a fast learner, is driven to succeed, brings a can do attitude and is able to lead a small team. This is a senior role in the business and will report to the Group Commercial Director.

We have over 80 years of prestigious and nationally renowned Brands under our name, and we remain passionate in the progression and development prospects of our people and our products. The ideal candidate will have experience in a similar sector and be able to demonstrate high levels of enthusiasm, a track record of building relationships, as well as strong organisational skills and an outgoing personality. If you want to join a highly professional and driven existing sales team and develop a career with a fantastic business please apply.

Job Purpose

To plan and deliver the agreed marketing strategy and activity plan for The Stoke by Nayland Hotel, Golf and Spa, including all marketing communication, marketing collateral, advertising, promotional activities, both online and offline, and agency liaison.

You will be responsible for the identification, creation, planning, quality and financial requirements as agreed by the company and to operate within the overall company strategy to deliver and develop the agreed marketing plan.

What You’ll Get Up To

  • Managing and delivering all marketing activity in line with the agreed marketing strategy.
  • Management and growth of our customer data and the targeted use of databases.
  • Contribute to the creative process from brief to delivery for all communications both internal and external and the creation of copy to support this.
  • Manage and coordinate the marketing plan to ensure all communications are targeted to the right audience and delivered on time.
  • Responsible for tracking campaign success to help us understand the ROI of each activity and aid future promotion planning.
  • Planning, organising and contributing to the creative briefing process in conjunction with the events and sales department of all photography shoots, events and promotional activity relevant to the business.
  • Work closely with agencies to deliver innovative and creative on and offline campaigns.
  • Manage third party agencies in relation to all areas of the business.
  • Manage social media and web content for all business sites.
  • Ensure that the best possible rates are achieved through suppliers when ordering materials and services.
  • Produce monthly marketing reports for the businesses.
  • Support in the management of press events, where appropriate.
  • Take part and contribute to all relevant training and meetings.

Key Performance Measures

  • Inbound marketing campaigns ROI
  • Creative output
  • Web conversion rates
  • Growth of social media channels
  • Customer growth and retention
  • Agency management

What We’re Looking For

  • Positive can do attitude
  • Good communicator
  • Problem solver
  • Creative flair
  • Passionate
  • Highly organised
  • Flexible approach to hours

Additional Information

Due to our location, having your own transport is essential.

 

SbN Staff Benefits

Staff rate for overnight B&B stays

10% off food and beverages

Discounted gym membership

Free meals on shift

Free parking

Contact Details

T: 01206 262836

E: hr@stokebynayland.com

A: Stoke by Nayland Hotel, Golf & Spa, Keepers Lane, Leavenheath, Colchester, Essex, CO6 4PZ

Interested? Apply Now

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The best deals and perks only when you book your hotel stay direct

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